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| IBEN 350: Entrepreneurship: Small Business Management in Italy |
Credits: 3 Professor: Ray Shaw, Ph.D. Schedule: TBA Course Fee: none Pre-requisite: none Course Description This course focuses on issues that are part of starting a small business in ITALY, including: successful characteristics of entrepreneurs; start-up basics; the legal environment; how to acquire financing, develop a marketing, management and operational plan; how to create financial statements to support your business concept; as well as ways to market, advertise and manage the human resources of your business in ITALY, and how these strategies compare to the backdrop of the United States. This course will include a variety of guest speakers who are entrepreneurs themselves and visits to various small businesses and start-up ventures in Rome. Students will assess their personality to see if you have the characteristics necessary for entrepreneurial success, and meet and talk with real-life entrepreneurs and corporate managers to understand the differences in their roles, you will generate a business idea and develop a business plan, etc. The exercises and projects required in this course will allow students come as close to experiencing what being an entrepreneur in Italy andx the US is like as is realistically possible-without actually taking the financial risk to start a new venture. Objectives The key outcomes of the course will be the development of a written business proposal for a new and viable business concept in ITALY and the delivery of a presentation to "sell" your idea to potential investors and bankers. Text Mary Coulter, Entrepreneurship in Action (2nd Edition; Prentice-Hall, 2003; ISBN 0-13-101101-4), plus related course handouts, case studies, and Internet resources. |
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Academic Studies Abroad offers study abroad information for college students. The Academic Studies Abroad Team consists of individuals who traveled internationally and have participated in study abroad programs themselves. We offer experienced, knowledgeable study abroad advisors and programs. Interested in studying abroad? Contact us about study abroad programs.
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